How We Selected the 2023 Best Beauty Buys

This year’s list is a little different from years past. We’ve split it up into three sections: skin, hair, and makeup. And we’ve also given each product its own page so you can get all the details (and see what our experts had to say!) in one place. So whether you’re looking for a new skin-care routine, want to know what the best hair products are, or are on the hunt for the perfect red lipstick, we’ve got you covered, but at the end of the process, we have a room full of products that we love and believe in—and the team can’t wait to share them with you!

Now, on to the good stuff! Here are ’s 2023 Best Beauty Buys:


The first step in any good skin-care routine is cleansing, and our experts unanimously agreed that Bioderma’s Sensibio H2O Micellar Water is the best at taking off every last trace of makeup without stripping skin of its natural oils. For those who prefer a traditional cleanser, La Roche-Posay’s Effaclar Gel Cleanser came out on top for its ability to cut through oil without drying out skin.

Once you’ve cleansed, it’s time to hydrate. And there was no shortage of amazing moisturizers on this year’s list. Kiehl’s Ultra Facial Cream took the top spot in the face category, while Nivea’s In-Shower Body Lotion was our experts’ favorite body moisturizer—it saves time by eliminating the need to lotion up after your shower.

No skin-care routine is complete without a good sunscreen, and our experts had two clear favorites this year. For your face, they recommend La Roche-Posay’s Anthelios 60 Melt-In Sunscreen Milk, which provides broad-spectrum SPF 60 protection and has a lightweight, non-greasy texture that makes it perfect for everyday use. And for your body, they suggest Coppertone’s Sport Continuous Spray Sunscreen, which goes on clear and dries quickly—no more waiting around for your sunscreen to sink in before you can put your clothes on!


When it comes to shampoo and conditioner, our experts say you can’t go wrong with Living proof full shampoo or Pantene’s Classic Clean line. These shampoos leave your hair feeling clean and refreshed, while the conditioner provides just the right amount of hydration.

For those with color-treated hair, L’Oréal Paris’s EverPure line is a must. The shampoo and conditioner are formulated to help preserve color vibrancy, and they leave hair soft and shiny.

If you’re looking for a little extra help in the hair department, our experts say you can’t go wrong with It’s a 10 Miracle Leave-In Product. This all-in-one product can be used on wet or dry hair to help detangle, add shine, and protect against heat damage.


There were so many amazing makeup products on this year’s list that it was hard to narrow it down to just a few favorites. But if we had to choose, we’d say the standout products are Maybelline New York’s The Falsies Push Up Angel Mascara, L’Oréal Paris’s Colour Riche Lipstick in Blake, and Nars’s Radiant Creamy Concealer.

The Maybelline mascara gives lashes an instant boost with its unique brush design, while the L’Oréal lipstick is the perfect shade of red for any skin tone. And the Nars concealer is a must-have for anyone looking to cover up dark circles or blemishes—it provides full coverage without looking cakey or heavy.

So there you have it—our 2023 Best Beauty Buys! We hope you enjoy trying out these products as much as we did.

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